{Make A Competitive Search Engine Optimization Plan |Learn About Search Engine Optimization With These Simple To Follow Tips|Make The Most Of Search Engine Results With SEO – Tips That Work|Mastering SEO And Gaining The Edge Your Business Needs|Here’s Hel

Do you know why your website isn’t ranking as well as it should be?

  • Do You know how your website compares to your main competitors?

  • Does your website have hidden security problems which may be impacting on its usability and traffic?

  • Does Google consider your website to be mobile friendly?

  • Get a free Website Analysis and SEO audit and find out

https://www.rankwell.com.au/free-seo-audit

{For any modern business that wishes to be successful, then garnering a strong internet presence is one of the keys to success. With, literally, the world at their fingertips, consumers can access significantly more options, when looking for products or services online. Search engine optimization can allow your business to remain competitive and if properly harnessed, can increase your profit margins significantly, by funneling new customers or clients to your business.|The bigger the Internet gets, the smaller your business might look in the overall scheme of things. The steps listed in this article will help you have a leg up on your competition. There’s no point having fantastic content if no one sees it. Here are a few pointers on boosting your site’s presence.|Many businesses use websites these days, but very few really pay off for the business owner. One of the best ways to bring in more visitors is with the help of SEO. The more you can make people visit your site, the better you’ll do at business and the more you’ll make in terms of money. This article has the tips you need to maximize your SEO rewards.|Why should you bother with learning about search engine optimization? The fact is that search engine optimization is an inexpensive way of effectively advertising your business, as you don’t need to hire a professional if you have the right advice. Your small business will benefit from as much exposure as you can possibly give it, so be sure to follow these simple steps to get more business from your web presence.|Have you ever wanted to start up a web business but just didn’t know how to effectively market your site and its products? If so, you’re definitely in good company. Millions of people are looking to get involved in web business, and every single one of them would do well to read these SEO tips.|You want more visitors to your site, right? You most definitely need to get your site ranked high in search results. The tips below will help you reach your goals.|It’s tough to find a great job in this economy even for workers with a lot of skill. That’s why so many people are deciding to start opening web businesses. Whether you’re creating your own website, becoming an affiliate or even blogging for bucks, you will need to understand SEO in order to achieve high rankings. Here’s some info on how you can make it.|Search engine optimization isn’t for everyone, but if you think you have a knack for it, you can definitely get started in learning one of the best internet marketing methods today. SEO involves so many elements, however, you don’t want to start without getting more information and better understanding – and these tips can be a great start.|Search engine optimization is often explained in complex terminology when it is simply a way of increasing your website’s chances of ranking highly by manipulating your web content to include the words that your target audience might use to find your website. This article seeks to simplify the explanations so that search engine optimization becomes less intimidating.|No matter what kind of web site you have, it’s vital to always work to increase your visibility to attract new visitors. By optimizing your site so that you get the best results from the search engines, you’ll make yourself more noticeable. In this article, you’ll find some great tips for doing so.|If you’re like most people with a website, you started it because you want to share something with people. But if no one is looking at your website, how will that happen? The best way to get people to notice you is by using search engine optimization, or SEO. Here are a few methods to implement so that you can reach the people you’d like to reach.|In the internet world, you’re nobody if people don’t visit your site. If people aren’t finding your site when they do their internet searches, it’s like you never even bothered to make a website at all. One way to avoid that trap is by using SEO, or search engine optimization. Here are a few ways to apply SEO to your site.|If you run a blog or other web site that profits mainly from site visits, you can use search engine optimization to boost visitors and your income! Read this article for tips on how to make your URL get noticed by lots of people that regularly use search engines to find web sites.|No matter how much you learn about SEO and how quickly you learn it, you won’t always be able to climb up in the rankings quickly. This article will shed some light on various tips you can try out to attempt to speed things up. Remember that SEO is all about time, effort and implementation.|No matter what kind of website you run, it’s important to make sure it’s optimized for search engines. Without search engine optimization, your site may struggle to find an audience. Thankfully, we’ve compiled a list of tips that will help you get your site ready for search engines and increase your search engine traffic.|More and more nowadays businesses are realizing how important it is to understand and practice search engine optimization basics. However, it can be hard to find a consensus on just what the basics really are. Read on to learn some simple tips that can help you get started optimizing your business website.|With so many online businesses competing for the consumers time and money, failure to properly utilize search engine optimization (SEO) in online efforts can easily spell doom for a company’s online operations. This selection of handpicked SEO tips and tricks will offer guidance on using SEO to drive traffic, sales volume and increase exposure.|Many new webmasters and business owners rely solely on articles and paid adverts in order to increase their visibility online. While these methods can work, proper SEO is the best way to dramatically increase the amount of targeted traffic that a website receives. Follow these tips to increase your website’s visibility.|Do you own a website or blog and want to get the most out of it by increasing your traffic without spending a dime? Then you should look into the world of search engine optimization! Search engine optimization gets more people to your site for free. Read on to learn how you, too, can do this!|If you have ever wondered what the keys are to increasing traffic to your business website, personal website, blog, or other online forum, you have come to the right place. Search engine optimization can be the difference between invisibility or visibility. This article has a few tips on SEO that will help you to be more visible.}

{Most websites can benefit from an internet marketing strategy that encourages customer loyalty and repeat business by fostering a sense of community among customers. By giving customers the opportunity to communicate with each other and staying in contact with them, well-organized websites can build a strong base of repeat business. Loyal customers should feel rewarded for sticking with a particular online business.

|When creating a title tag, there are two quick and simple tips you should use to help you in the rankings. First, always make sure that the title is as relevant to the product/service/site as possible, and two, keep your tags different on each page. The more pages that are available on the search engine, the bigger presence you’ll have online.

|Although novice search engine optimizers believe that HTML must be complex and thorough, it’s actually the exact opposite. You should keep your layout as simple as possible. The easier it is for a search engine to index your pages, the higher you will rise in the rankings. Remember, the goal is to optimize your site, not to create a jumbled mess of code.

|Internal links must use relevant anchor text for the best impact. Many people make the mistake of using generic links such as “click here”. Customize your links using keywords for added SEO benefits. In order for spiders to notice your site, relevant keywords should be incorporated into anchor text.

|When it comes to search engine optimization, you must remember that content is always king. The key to attracting visitors to your page is to load up on as much unique, relevant and well-written content as you can about your particular keyword. Link building only works if you have good content to back it up and keep readers coming back for more.

|Although you may outsource some of the work, SEO is still your primary job as a site owner. This means you will have to oversee the process, as tedious as it may seem at times. You cannot let the little details slip by you. One wrong keyword or a broken link today could lead to a poorly ranked site tomorrow. So be sure to stay on top of things and micromanage your site.

|When using SEO on a page that has images, be sure to make ample use of the <alt> tag. Search engines cannot view images and so cannot index them. However, if you include relevant text in the <alt> tag, the search engine can base it’s guess about the image on that text and improve your site’s ranking.

|Give your online website a boost with search engine optimization. Search engine optimization is a strategy that is used to bring your webpage higher in the search results when someone uses google, yahoo or similar to find a website on a particular subject. By using key words and phrases that are associated with your business, you can greatly increase the traffic you see on your site.

|Don’t put large amounts of information in the TITLE or META tags of a website. Putting large numbers of keywords in these two areas of a page is a common tactic used by spammers. There is evidence that websites that have lots of information in these tags are heavily penalized by Google and other search engines.

|When using SEO, avoid keyword stuffing, or keyword densities that have been artificially inflated to exceed ten percent of the total text. Search engines will generally view such sites as possible spam, and may even ban your site from their listings altogether. Using natural text will avoid this problem and still drive traffic to your site.

|For the best SEO boost out of inbound links, be sure that a keyword is included with the URL. This ensures that the search engine sees not only a positive vote for your site, in terms of the link, but also sees a connection between your site and that keyword.

|To ensure your page is highly ranked, you need to select the right keywords for optimization. Do this by ensuring the keywords you select are as closely related to the product or service you’re offering as possible, and also make sure you’re using terms that people actually search for frequently.

|For search engine optimization, the first thing you should do is register with Google and other search engines (such as Yahoo! and Bing). You can visit a special site, fill out a very short form with your website address and you’ll likely be “crawled,” in other words added, by that search engine faster.

|Taking advantage of the opportunities that SEO presents means taking advantage of the various content directories scattered across the web. These great sites are specifically for submitting articles and reaching the public’s eyes. Having well written and targeted articles submitted to these sites will mean the right people read your article and more potential sales are created.

|Do not let search engine optimization take over your online business! True, SEO is an important part of building your website. SEO should never be as important as satisfying your customers, though. If you spend so much time on search engine optimization that you find yourself neglecting your customers, you should reevaluate your priorities.

|When optimizing a website for search engines do not neglect the phrasing of the links between the site’s internal pages. Search engines analyze these links too, and keywords that appear in links are given greater weight than keywords in the plain content of a particular page. Tweaking your links to address the keywords you want to focus on can have a big effect.

|If you are trying to find something on the internet, make sure that you put direct phrases in quotations. This filters your results so that the phrase you searched for is in each of the search results. This can streamline your search process, helping you get want you need faster.

|Keywords are the backbone of search engine optimization. Keywords, when written, should be italicized, underlined, and bold when possible. Check into the backlinks of those you consider competitors. Copy their backlinks creatively. You need backlinks pointing at your site as much as possible. Get backlinks from sites that have the same theme as yours.

|To ensure your page is highly ranked, you need to select the right keywords for optimization. Do this by ensuring the keywords you select are as closely related to the product or service you’re offering as possible, and also make sure you’re using terms that people actually search for frequently.

|When setting up SEO on your site, avoid duplicating content on various pages within your site. Instead of making your site seem larger and more relevant to search engines, you will be penalized for duplication. Instead, try to have individualized content on each section of your site that is highly relevant to the target keywords.

}{Use video on your website. Video is explosive right now, and why not? People enjoy putting a face with the words. Creating a short video for people will make you much more exciting compared to those who are too nervous to get in front of the camera. A video is the perfect way to interact naturally with prospective customers.

|One good way to get people to see your website first on a search engine is to use keywords. The key words should be affiliated with your website or product that you are selling. If you use too many keywords, you will be labeled as a spammer which will hurt your traffic.

|Engaging meta description tags for each page on a website can be very useful when obtaining search engine optimization goals. Description tags are useful, as they provide textual data about your site in the search engine results. Being concise and pertinent will create the best meta tag content. This should increase traffic to your site with minimal effort.

|Don’t put large amounts of information in the TITLE or META tags of a website. Putting large numbers of keywords in these two areas of a page is a common tactic used by spammers. There is evidence that websites that have lots of information in these tags are heavily penalized by Google and other search engines.

|To help with search engine optimization, make sure to include keywords in the URLs for relevant pages, rather than using numbers or irrelevant words. This is key not just for the main body of the URL, but also in file names. This will boost your rankings, as search engines are looking for relevant keywords.

|Remember that SEO results are rarely instant, so be patient and try not to get discouraged. Because of the way search engine algorithms work, it can sometimes takes months to reap the rewards of today’s effects. As long as the SEO methods you are using are solid, try to think of the work that you are doing today as a long term investment for the future.

|In order to maximize your search engine rankings, make sure to link to relevant and useful sites on your own site. Picking quality and appropriate links is key here. If you do this, it will not only be a good resource for your site, but also increases the chances of people linking back to you.

|Don’t over-stuff your site with keywords as this can be used against you. The search engines look for words located primarily in content. however, having an unnatural amount of the same keywords in the content of your site can actually work to your disadvantage because it will send up a “red flag” to search results to skip as it seems fishy.

|This seems basic, but a good practice to follow is to constantly monitor your page rank using independent traffic monitoring services. Doing so will help you determine whether your optimization is having any effect on your site traffic. A good site to use is Alexa, which will show an abundance of useful statistics.

|There are many tricks that you can use to improve your SEO. There are many resources out there you can use. You can look at tons of terrific websites and books as well.

|If you own a local business and want to make yourself more visible to search engines, make sure you list your business on Google Places. This step will bring up your business to the top of a Google search and will show any information you include (address, phone, website), as well as a map. You will greatly increase visits to your website – and visits to your business.

|Including a site map on your website is key to any search engine optimization process. Your site will be much easier for the spiders to crawl if you include a site map. If you have a large website, you might want to break your site map into multiple sections. One map should have less than 100 links.

|If you want your web pages to be found by searchers, it’s important to make sure your HTML pages have keywords in the the name. If, for example, you are running an art school and you offer classes for kids, think about what terms parents will use when signing up their kids. Use words like “kids-art-classes.html” rather than something like “childrens-art-instruction.html” to make your page more visible to people who are actually doing the searching.

|To ensure your page is highly ranked, you need to select the right keywords for optimization. Do this by ensuring the keywords you select are as closely related to the product or service you’re offering as possible, and also make sure you’re using terms that people actually search for frequently.

|If you are updating your site and changing your approach, be sure that you go through the content and replace old tags and keywords. Leaving some unchanged might seem like a smart move, since you’ll still be catering to those term searchers, as well. But your efforts should be focused totally on the best campaign and that means changing completely, instead of spreading yourself thin.

|Track how well your site is doing by analyzing information from analytic tools. Find out which pages are getting the most traffic and which are getting no traffic at all. Find out what brings them to your site. By studying analytics, you are able to adjust your site to one that visitors come to see.

|Keep your keywords in mind, but create your page for the users. Search engines crawl for keywords but they are not the ones choosing to click on your link. A page title or meta description that is full of keywords without content will keep people from clicking on your link.

|Do you want to rank more highly with the search engines? An efficient search engine optimization strategy is to use the ALT text feature, with any image that you place on your site. This will allow you to place your keywords in as many positions as possible and one extra, can be the ALT text area of an image.

|Don’t crowd your site with endless repetitions of keywords and phrases in an attempt to draw more traffic. Search engines often end up ranking sites that do this lower than others. Focus on providing solid, informative content aimed at real people, and you will find that your search rank will improve.

|Leave comments on other people’s blogs to help the rankings for your website and increase your traffic. This is one way to get backlinks back to your site, but what’s more is that you are interacting with your peers and possible customers by giving your relevant opinion. This makes people interested in you and what else you have to say. Just don’t forget to link back to your own blog or website!

}{Using keywords for search engine optimization is crucial to successful search engine results. The best placement of keywords are at the top of your web page include in the title and headline. Also include keywords in specific headlines and within the paragraphs themselves, preferably in the first and last paragraph.

|Make sure not to focus on too many products. It really is a mistake to try to cram in each of your services or products into just one posting. This practice confuses customers, and as a result, they won’t return. You have better success with having only one product focus per page.

|Always check your keyword density when working towards search engine optimization goals. 3-5 percent should be the total of links or text on a page. Spread the information on your whole site, not just on your homepage. Every page needs keywords for search engines to recognize content.

|If your page is undergoing a search engine optimization makeover, you will probably try to include your keywords more often in your text. However, you must keep your text natural and readable. If the inclusion of keywords interrupts your writing style, it makes the site’s text look unprofessional. Take your time and be creative when you increase the number of keywords in the site’s content.

|To know where you stand with your particular niche market, you should check on your page rank at least once a week. By checking your rank, you will find out varying information about how competitors are finding you and you will also realize what you need to do in order to shoot up in the rankings. Your goal should be a page rank of 1.

|One good on-page SEO technique is to use alt tags to describe all the images on your website. By doing this, search engines will be able to index the images and find your pages. This method also has the added benefit of helping website visitors who are using text-only browsers.

|SEO is not a one-time thing, so you always need to work maintenance on your blog or website. Check constantly for broken links, images that won’t load, and videos that have been removed from the host source and other broken paths on your pages. Search engines penalize sites that display broken links, so stay diligent here.

|Grab any information your competitors give you and use it to your advantage. Sometimes, competing websites will give you exact information about their targeted keywords. There are two common ways to find this information. One is to look in the META tag of the site’s homepage. Additionally, on some pages with articles, some or all of the keywords will be in bold.

|When coding a site to optimize its search engine presence, be sure to include a robots.txt file somewhere in the root directory of your file system. A robots.txt file tells the search engine spiders which pages they should index and which they should ignore, ensuring that junk content doesn’t get indexed by mistake.

|If you have plans to start a new website in the future, buy the domain now. Most search engines assign some weight to the age of domain when determining a site’s page rank. So it is important to buy the domain you want as early as possible. By doing this, when your website is complete, you will have an aged domain, and it will be much easier to get a high search engine results page ranking.

|In order to know if your efforts to optimize your site’s appearance in web search results, it is important to monitor your page rank, which can be done with the Google toolbar. It is also important to monitor what keywords your visitors are entering in their search to find your site.

|With SEO, don’t be afraid to make mistakes. If you try something and it doesn’t work, you can always come back later and make changes. One of the most important things is to keep putting out new content and keep your pages fresh, so even mistakes will have a positive impact on your search engine rankings, as long as you take care of errors as soon as you notice them.

|Using keywords as anchor text is an easy way to kill two birds with one stone. Not using proper keywords in your anchor text will harm your ratings in search rankings. To draw attention from search engine spiders, maximize keyword usage in your anchor text.

|If you operate a WordPress blog, the best way to handle SEO is to grab one of the server’s many plug-in options. Instead of looking around and reading articles, you can handle everything on-site. A lot of the difficult steps of the past have been automated on a site like WordPress, so tinkering with the site a little bit, can turn you into an SEO aficionado.

|A web page meta tag is where you include a description of what the page is all about. Instead of just a few words like you would include in the title tag, the meta tag has room for a few well constructed sentences. For effective search engine optimization, don’t simply repeat what you already have in the title tag!

|Content is important. To draw people in, you need to work on getting good content up. When website visitors don’t find relevant information that they are searching for, they will leave. A key way to attract more visitors in is to work on your content.

|In order to do the work of getting higher in search engine rankings, you need to know where you stand now. Know what terms people are using to find you and what ones they aren’t. This will key you in on what to change, but more importantly what not to change.

|Be satisfied with your own site. If you are not, you may be constantly changing the content, which can confuse both search engines and readers. Find your niche and stick to it. Providing yourself with the confidence and security of your well-established website can help you find what else you may need to do to optimize it.

|In SEO be sure to get the right keyword density. Use keywords evenly throughout your title, headers, and your articles, as well as in other areas on the page that will call your article to the attention of search engines. one to two percent keyword density is considered best these days. That means one or two keywords per 100 words is optimum.

|Unfortunately, there are some great technical aspects of websites that can hurt your search engine optimization. For instance, you should avoid Flash plug-ins if you can allow it. Flash uses images, and search engines only read a site’s text to determine its relevance. Even if you have great text content within Flash, most search engines won’t be able to detect it.

}{Keywords are the backbone of search engine optimization. Keywords, when written, should be italicized, underlined, and bold when possible. Check into the backlinks of those you consider competitors. Copy their backlinks creatively. You need backlinks pointing at your site as much as possible. Get backlinks from sites that have the same theme as yours.

|Using a product feed can really help to reach new customers. Product feeds list details such as images, descriptions and prices about the products and services you offer. Submit them to major search engines and shopping comparison sites. Customers will also be able to use a feed reader to subscribe to the feed.

|Before venturing into the world of optimizing your search engine results, it can be beneficial to learn the lingo. Many terms such as HTML and SERP will come up regularly, and understanding them can be a huge benefit as you grow your page hits. There are many books and websites to help you learn the lingo fast.

|Search engine optimization is a tool to improve a web site’s visibility in search engine results. An optimized web site will help to keep your product or service in the first page or two of search engine results. After all, a web site doesn’t do much good if no one can find it.

|Successful search engine optimization can be accomplished by integrating a site map into your website. This enables search engines to find other pages in your site other than the homepage easily and, thus, enhances your presence on search engines. Be sure to link each page of your website to your site map.

|Using flash files is not a good idea for search engine optimization. Be aware of using flash as it can be very slow to load, and users will get frustrated. In addition, search engine spiders will not read keywords that are found in flash files.

|When optimizing your website, be sure to optimize your description meta tag as well. Some experts believe that keyword meta tags are nearly worthless today, as search engines no longer use them, but that descriptions will usually show up under your page title on the results page, and they are also involved in the indexing process.

|Generate many pages that focus on specific things individually, rather than putting a slew of content all on one page. Search engines may categorize your content as spam if they do not see a logical organization of your ideas and subjects, so bucketing subjects into different pages will make your site seem more legitimate to search engines.

|Submit your site! Many website owners overlook this simple method. Go to the search providers you know and trust, and submit your site to them. Doing this can give you the jump-start you need to start moving to a higher volume of readers. Don’t forget to submit to search directories as well.

|Tag optimization is really the key to search engine optimization, because your tags are one of the most important aspects of your website. In days gone by tags were just a way to get across basic info, now tags are used in order to locate your site and to rank it accordingly!

|Know your search engine. Some search engines have over two hundred different methods that they use to judge if your site is worthy of being in the top of their search lists. Try to learn as many of these as possible and use them to your advantage. Many sites will list a few, but it is best to try to find as many as you can.

|One of the undisputed best ways to reach the top of the search engine results page is by having great content. People will naturally want to return to your site if you consistently offer interesting or entertaining information. If you struggle to come up with great content, it may be beneficial to hire a professional writer.

|Your website’s header may be the first thing visitors see, but the footer of your website is also equally important. You can use your footer to your advantage and assist spiders as they navigate through your site by duplicating your main navigation and making sure your footer links are redirecting visitors to your site’s most important pages.

|If you are trying to lower costs in your initial SEO run, use and test long tail keywords. You might be surprised at the cost/visitor ratio of certain long tail variations of popular keywords. If you can spend $100 to get 1000 visitors to your site, that’s better than spending $1000 to get 5000 visitors. Keep in mind that you might have to run several campaigns simultaneously if you use this method.

|Search engines can only search what is actually in your website, and not what is in an image description. Try and stay away from image description. Instead you should put a text box below the actual image so the words can be searched for in a search engine.

|Search engine optimization is high on the priority list of many companies, because of its impact on future growth. You should consider providing links to new information on your site to some appropriate social networking platforms, such as Facebook or Twitter. The rationale is simple, the number of places where your links are viewed can be multiplied many times over, thus increasing the number of potential customers.

|Take advantage of free webmaster tools. Most credible search engines actually offer these free of charge to the website owner. These beneficial products allow you to optimize your site in several ways, including raising your ratings on the search engine providing the service. Search engines sometimes prefer that you use their tools, and take it into consideration with your ranking.

|Post videos of your products on the various video sites across the web. These video channels can open up your product or service to a whole new world of potential buyers who may never have visited your site on their own. Plus, these video channels tend to make it easy for a viewer to pass a link onwards to a friend, essentially increasing you market reach with no more effort on your part.

}{If you apply the tips and advice outlined in this article to your online marketplace, you will increase the odds that your business will not be “drowned out” by the competition. Understanding the value of placing your content in such a way that allows for your business to be visible to anyone seeking your sort of services or products, is a must for any business wishing to succeed in this digital age.|You need to design your website so that you can differentiate it from all of your competitors. By utilizing some of the ideas in this article, you can increase the number of visitors to your site. Make time every week for putting these tips to work.|It’s not enough to simply have your own website. You have to have a site which is optimized to perfection. The more people on your site, the more money you will get. Try using these tips to have that happen to your website.|As you can see, search engine optimization is a highly customizable and inexpensive way of promoting your business on the web. With regular time investment, this process is relatively easy to initiate, and requires only moderate upkeep. You will be thankful you followed this advice once your site traffic picks up!|Millions of people may be getting into business via the internet, but most of them will end up failing when it’s all said and done. It’s important that you never allow your efforts to become lax. Focus on and use the tips from this article in order to make sure that your website is always as strong as it can be.|As this article said before, search engine optimization will make your website get more visitors. When your website appears in search engine results then more interested viewers will find their way to your page. This article should help you with that.|Any type of site or blog you’re building needs to be optimized so that a search engine can crawl it with its search spiders, grab it, and lift it up in the ranking system. The tips contained within this article shed some light on how you can do that, but now it’s up to you to actually get busy doing it.|If you are interested in using search engine optimization for your website, you can definitely find a great deal of resources online to provide a lot of information that you will need. If you start with the advice in this article, your search engine optimization venture could be long-lived and very successful.|As presented in the simplest terms at the beginning of the article, search engine optimization simply means attracting more customers to your website, which increases profits, which is what every website wants. By absorbing the information and concepts presented in this article, you can use them to create a framework of success for your website.|With so much competition for visitors on the internet, it’s more important than ever that you keep yourself ahead of the game, by making sure that your site is as search engine friendly as possible. You can use the techniques in this article, so that your site will have a more visible online presence.|Use these techniques to make sure that your website is ranking well and that people are seeing your website in search engine results. Because you want people to visit your website, or you’re just wasting your time. Use SEO to help your site gets noticed, and you’ll be able to share your website with everyone.|Using SEO makes your website more attractive to search engines, which means your site will be higher up in the list results. Make sure that people see your site by implementing as many SEO tips as you can, and the result will be a spike in visitor numbers and maybe more.|If you want more traffic on your web site, using search engine optimization is the way to go. This makes your blog or site more accessible and visible to people who may like to read it. Remember the tips in this article to ensure that you get more site visitors who use search engines.|One you have read and absorbed the tips contained in this article, you can begin to put them to work for you on your website or blog. Remember that it’s going to take time for the SEO tweaks you made to work properly. But once they do start working, you will find that your site climbs the charts like a hit record.|Search engine optimization is something every website owner should be knowledgeable about. Thanks to this article, you now have the information you need to ensure your own site is search engine friendly. If you follow our advice, you should see new visitors finding your site through search engines in no time.|There is no need for you to go out and hire a high-priced consultant to design a fancy search engine optimization strategy for you. By following these easy steps, you can get started on your SEO plan today. Give these pointers a try and start rising in the search engine ranks.|Rather than lose out to more tech-savvy competitors, take this opportunity to consider implementing SEO efforts to enhance your company’s online presence. Follow the advice in this article and you will be enabling your business to gain better standings on the major search engine results pages, which will ultimately drive traffic and sales.|You might actually be able to get some traffic to your site while your site is ranked on the back pages, but your traffic would exponentially increase as soon as you started to implement the proper SEO tactics. By using the tips you’ve just read in this article, you can start to raise the profile of your website.|With search engine optimization, your blog or website can get way more traffic by appearing early on lists of search results for terms related to your business. Apply these easy, free, and effective techniques to maximize your traffic and use that traffic to maximize your profits. Why wait? Start now!|There is no doubt that a grasp of the importance of search engine optimization and how to apply it will help your overall profitability. Utilizing SEO is a practical choice that you have to embrace to compete in any online forum. This article has given you the groundwork to build upon so that you can maximize your online potential.}

Consumer Value: Know What Your Customers Really Want

Learning what consumers truly value is a real challenge for every company. As the competition in the market gets tougher, the standards of consumers also get higher. 

Consumer value can be seen from the perspective of the customer and the business. From the customer perspective, this refers to the value of a product or a service that the customer is willing to pay for what they get in return, regardless of the price. From a business perspective, consumer value refers to the consumer’s worth to the company if that person makes a purchase higher than the cost of making the product. 

Understanding the “elements of value” can help companies to address what consumers of modern society want. 

The Elements of Value

What are the “elements of value”?

To better understand why consumers buy and what they really want, researchers from Bain & Company developed two different Value Pyramids – one for the business (B2B) and one for consumers (B2C). 

Let’s focus on the B2C (Business-to-Consumer) Value Pyramid. This type of Value Pyramid identifies the 30 Elements of Value for consumers and is grouped into four categories: functional, emotional, life-changing and social-impact elements. 

  • Functional elements – at the base of the pyramid are the elements that demonstrate what a product can do for the consumer. The functional level consists of 14 elements which include saves time’, ‘makes money’, ‘simplifies’, ‘reduces risks’, ‘efforts’, and costs as well as quality’ and ‘informs’
  • Emotional elements – the next level shows the product’s emotional effect on the consumer. On this level are 10 elements which include ‘reduces anxiety’, ‘rewards me’, ‘nostalgia’, ‘wellness, ‘fun/entertainment’ and provides access’. 
  • Life-changing elements – the third level exhibits elements on how a product or service change’s consumer’s life. The level has only five elements and these are ‘provides hope’, ‘self-actualization’, ‘motivation’, ‘heirloom’, and ‘affiliation/belonging’
  • Social-impact elements – the top level of the pyramid has one element called self-transcendence, which indicates how a product or service brings value to society.

Infographic source: Harvard Business Review

Researchers indicated that the 30 Elements of Value is an extension to Maslow’s Hierarchy of Needs. Abraham Maslow was an American psychologist who theorised that people have five categories of needs. From the bottom of the pyramid to the top, the needs are: physiological, safety, love and belonging, esteem and self-actualization. According to Maslow, we can only achieve self-actualization once we meet the needs at the lower level of the pyramid. 

Resembling Maslow’s Hierarchy of Needs, The Value of Pyramid also requires meeting at least some elements at the lower level in order for a company to be successful in delivering the elements on the top level. As explained by Jamie Cleghorn, one of the co-authors of the research, “The elements of value at the base are the more common objective criteria we’re all familiar with.  It is the higher-level, subjective elements that companies often fail to pay enough attention to.”

The Elements of Value is critical for the company’s business performance and customer satisfaction. When Bain & Company and Research Now (an online sampling company) conducted a survey for over 10,000 U.S. consumers about their perceptions of roughly 50 U.S.-based companies, they found that companies that got a high score on four or more value elements had more loyal customers and better revenue growth than companies with just one high score. 

Photo by Clay Banks on Unsplash

Researchers identified the top five elements that consumers value from 10 industries. Here, we pick three industries as a sample:

  • Apparel retail:
  1. Quality
  2. Variety
  3. Avoids hassles
  4. Design/aesthetics
  5. Saves time
  • Consumer Banking:
  1. Quality
  2. Provides access
  3. Heirloom
  4. Avoids hassles
  5. Reduces anxiety
  • Smartphones:
  1. Quality
  2. Reduces effort
  3. Variety
  4. Organizes
  5. Connects

As you can observe, quality is the most important element for consumers. Researchers stated that after quality, the next critical elements depend on the type of industry.

What Can Your Company Do?

To apply the elements of value to your business, here are some smart actions to take:

  • Improve on the elements that form your company’s core value to help you gain competitive advantage and address your customers’ needs better.
  • Thoughtfully add elements to expand your value proposition without overhauling your product or services.
  • Identify which elements are the most important for your industry and how you can build up those relative to your competitors.
  • Understand your customers’ priorities, frustrations, and reasons why they find a service or product inconvenient. 
  • Use elements to boost or open a new company offering. Once you have identified which elements boost your product’s value, prioritise and focus on the elements you have chosen. 

Photo by Felix on rawpixel.com

The elements can help managers creatively add value to their brands, products, and services and thereby gain an edge with consumers—the true arbiters of value.  — Jesús Gil Hernández

To increase customer experience and satisfaction, marketers should focus on creating consumer value. This can lead to the improvement of customer loyalty, price, and market share as well as reduction of errors and efficient products/services. 

At Life Intelligence Group, we use advanced strategies to help your business grow, and one of these is using Agile methodology to boost your consumer value. Interested to learn more? Visit us today at: https://www.lifeintelligencegroup.com/

WordPressWEB AANBIEDING

Bij uw opdracht tot het realiseren van een WordPress website ontvangt u

SPECIALE AANBIEDING MET VOORDEEL

3 MAANDEN GRATIS HOSTING*

UW HUISSTIJL-LETTERTYPEN ACTIEF OP DE WEBSITE?

Voor optimale naamsbekendheid en bedrijfsidentiteit is herkenbaarheid een belangrijk moment van ontmoeting.
Een eerste confrontatie is voor velen vaak aanleiding tot een afwachtende tot negatieve houding.
Gezond verstand werkt meestal wel door en laat tzt meer communicatie toe.
Wij zijn er van overtuigd dat als we de totale bedrijfs-huisstijl in alle vormen van communicatie compleet doorvoeren de bedrijfsidentiteit sneller en gewenst geaccepteerd zal worden.
Zowel analoog – Drukwerk e.d.
Digitaal – Website – Social Media – Digi-Flyers – en een combi van deze uitingen.

Wij hebben de tools en wettelijke beveiliging actief en kunnen deze natuurlijk ook op uw WordPressWEB website activeren. Dit is een extra service voor onze klanten.
LET OP: DEZE SERVICE UITSLUITEND VOOR WORDPRESSWEB KLANTEN.

Het lettertype doorvoeren op de website – Uitsluitend fonts-lettertypen onder licentie.

Mocht deze uitleg niet voldoende helder zijn neem dan even contact op. Wij informeren u correct en maken het voor iedereen duidelijker.

WordPressWEB

WordPressWEB ook geschikt voor mijn bedrijf?

Wij werken voor alle organisaties en bedrijven die de noodzaak van een professionele website met optimaal onderhoud weten te begrijpen.
Een optimale bedrijfswebsite is voor elke onderneming superbelangrijk en zal voor meer succes zorgen.
Het blijkt vakwerk en maatwerk.
Wij werken uitsluitend met applicaties-programma’s onder professionele licenties.
Huisstijl lettertypen kunnen wij op de website activeren maar alleen met een betaalde licentie.
Dit komt het bedrijfsimago positief herkenbaar ten goede.
Twijfels? Neem dan even contact op. Wij adviseren en realiseren professioneel.

https://www.wordpressweb.nl/

Do you want to make money online today? Here’s how…

Hi,

Imagine if you can make quick money
online… as fast as today…

Without selling at all?

Here’s the good news, I found a
cloud-based app that can achieve
this…

And it is 100% FREE to use.

Access this cloud-based app NOW:

  

Basically, here’s how it works:

1. Find trending website content
created by others.

2. Put YOUR OWN affiliate offer on
other people’s website content (by
using the cloud-based App).

3. Share the website content on
Facebook, other social media
websites or with anyone to start
making money online without selling
at all!

Get the cloud-based Affiliate
Content Profits App for 100% FREE
Today:
  

By the way, it comes with all the
tutorials and training you need to
get started too.

Thanks,
Rick Alison

P.S. Once you have access to the
Affiliate Content Profits App, you
can get started immediately.

There is nothing to download…

It is 100% ready for you to use in
less than 5 minutes.

Gain access today:

The History of Agile Methods and Innovations

In the early 1900s, IT experts could take dozens of years to develop a software computer. Then came Agile, and the world of Information Technology became a much, much better place.   

The implementation of Agile methodologies has then revolutionised the way software developers and industry leaders design and build products for their clients. Unlike traditional methods, Agile makes the development process faster and easier, and of course less frustrating than before. 

Image from Pexel

But did you know that the origin of Agile started outside of IT? In this brief but detailed history of Agile innovation, we will get to know more about the pioneers of Agile methodologies, the practices that yield a foundation for this approach and how Agile Manifesto was created. 

Are you ready to travel back in time and discover the long yet colourful heritage of Agile? Here we go. 

1930s: The “Plan-Do-Study-Act” Cycle

In the 1930s, the physicist and statistician Walter Shewhart of Bell Telephone Laboratories proposed a series of short Plan-Do-Study-Act (PDSA) cycles. PDSA is an iterative and incremental-development methodology and involves a four-stage problem-solving model which is used to improve a process or execute change. 

The iterative and incremental-development methodology are key practices in Agile. This approach works by breaking projects into pieces instead of delivering them all at once near the completion. It uses user stories and prioritising them continuously, usually a one or two-week cycle called iterations or sprints. 

Shewart shared PDSA methodology to his mentee, W. Edwards Deming. Deming used PDSA extensively in Japan and was hired to train several Toyota managers. His expertise in the PDSA cycle leads the company to develop the famous Toyota Production System (TPS), which is known as the primary source of “lean” thinking that many organisations are still using up to this day.   

Deming published the PDSA cycle in The New Economics in 1993. He also renamed it the “Deming Cycle”. Each stage of the Plan-Do-Study-Act cycle comprises the following actions:

   Plan – plan a change or a test, aimed at improvement

   Do – carry out the change or the test (preferably on a small scale)

   Study – study the results. What did we learn? What went wrong?

   Act – adopt the change or abandon it, or run through the cycle again

The incremental and iterative development methodologies were also used to create the X-15 hypersonic jet in the 1950s.

1960’s: Evolutionary Project Management 

Evo, short for Evolutionary Value Delivery, was considered by many Agile experts as the “original” agile method. Tom Gilbs originally used it as a project management method back in the 1960s, both personally and through clients. Evo focuses on “delivering measurable multiple value requirements to stakeholders” and recommends two-week iterations that focus on the delivery of product each iteration.  

The principles of Evo, which are detailed in the Systems Engineering Conference paper, are as follows:

E1: Decompose by performance results and stakeholders;

E2: Do high-risk steps early, learn how ‘unknowns’ really perform;

E3: Focus on improving your most valuable performance objectives first;

E4: Base your early evolution on existing systems and stakeholders;

E5: Design to cost dynamically;

E6: Design to performance dynamically;

E7: Invest in an open-ended architecture early on;

E8: Motivate your team by rewarding results;

E9: Prioritize changes by value, not place in queue;

E10: Learn fast, change fast, adapt to reality fast.

1986: The New New Product Development Game

In January 1986, Hirotaka Takeuchi and Ikujiro Nonaka, both University professors, published an article in Harvard Business Review called The New New Product Development Game. In their article, they discussed the analogy of rugby game as a new way of developing produpcts and delivering projects. 

Instead of following the traditional “relay race” approach, where one group passes its completed phase to the next group of functional specialists, they proposed moving towards the team-oriented “rugby” approach. According to Takeuchi and Nonaka, the rugby approach is “where a team tries to go the whole distance as a unit, passing the ball back and forth.” The rugby approach is a holistic method that focuses on six characteristics:

  • built-in instability
  • self-organising project teams
  • overlapping development phases
  • multi-learning
  • subtle control
  • organisational transfer of learning 

Scrum, a popular and widely used agile framework, is inspired by this approach

Image from Pexel

1990s: The Emergence of Various Agile Methodologies 

The 1990s marked the proliferation of various Agile methodologies such as Crystal Framework, Scrum, Dynamic System Development Method (DSDM), and Extreme Programming (XP). 

Crystal Framework in 1992 – created by Allistair Cockburn, the Crystal Framework focuses on people and their interactions rather than processes and tools. Cockburn defines Crystal as “a family of human-powered, adaptive, ultra-light, ‘stretch-to-fit’ software development methodologies.” He believed that when working with a project, skills, teamwork, and communication have the biggest impact on the outcome of the project. 

Scrum in 1993 – Inspired by Takeuchi and Nonaka’s rugby approach, Jeff Sutherland created a new way of developing software and called his method “Scrum”. Using Scrum methods, Sutherland could finish his projects on time with fewer issues than any previous release. In 1995, Sutherland and his colleague Ken Schwaber officially presented the Scrum method to the public. 

Dynamic System Development Method (DSDM) in 1994 –  known as the predecessor of the agile project management, DSDM is an agile methodology that uses an iterative approach to software development. It is largely based on the methodology of Rapid Application Development (RAD) and is built on four principles: (1) feasibility and business study, (2) functional model and prototype iteration, (3) design and build iteration, (4) implementation. 

Extreme Programming in 1999 – Extreme Programming or XP is an agile project management methodology created by Kent Beck, the Lead Software Engineer at Chrysler Comprehensive Compensation System (C3). XP is considered as one of the most popular agile methods because of its proven success at many companies and its focus on customer satisfaction as well as an emphasis on teamwork. XP also uses a very simple set of rules that are based on sound values and principles: planning, managing, designing, coding, and testing.  

Image from Pexel

2001: The Gathering in Utah and the Agile Manifesto 

The creation of Agile Manifesto had its own interesting backstory before it became the most popular software development manifesto we have known today. It all started when seventeen developers, which includes Alistair Cockburn, Jeff Sutherland, Ken Schwaber, and Kent Beck, met and gathered in Snowbird, Utah, for a three-day retreat. 

The working session had two main objectives:

  • Each person will present to the group his lightweight method approach to building software
  • Discuss the surge of heavyweight methods and how to address them

A lot of things happened during the working session, and one of these was the decision to change the “lightweight” terminology with “agile”, which was suggested by one of the attendees who read the book “Agile Competitors and Virtual Organizations: Strategies for Enriching the Customer”.  In full agreement, the term “Agile” became the new name for the movement, and then the Agile Manifesto was written with the following four key values:

  • Individuals and interactions over processes and tools
  • Working software over comprehensive documentation
  • Customer collaboration over contract negotiation
  • Responding to change over following a plan

At the core, I believe Agile Methodologists are really about “mushy” stuff—about delivering good products to customers by operating in an environment that does more than talk about “people as our most important asset” but actually “acts” as if people were the most important, and lose the word ”asset”. So in the final analysis, the meteoric rise of interest in—and sometimes tremendous criticism of—Agile Methodologies is about the mushy stuff of values and culture.”, (excerpt from the history of the Agile Manifesto.)

2011: Scaled Agile Framework

The Scaled Agile Framework methodology (or SAFe for short) is created by Dean Leffingwell, the Chief Methodologist at Scaled Agile Inc. and the author of the best selling book Agile Software Requirements. SAFe is developed for teams and large organisations to help them become flexible and manage the challenges they have when practising agile; thus it is built on three pillars: 

  • Team
  • Program
  • Portfolio

The latest version SAFe 4.6, which was released last October 2018, introduces the Five Competencies for Lean Enterprises: Lean-Agile Leadership, Team and Technical Agility, DevOps and Release on Demand, Business Solutions and Lean Systems Engineering, and Lean Portfolio Management. Up to this day, SAFe is still one of the most popular agile frameworks and prides itself as the world’s leading framework for scaling Agile across the enterprise.

The business changes. The technology changes. The team changes. The team members change. The problem isn’t change, per se, because change is going to happen; the problem, rather, is the inability to cope with change when it comes.— Kent Beck

Today, Agile is still one of the best methodologies used by many organisations, including Fortune 500 companies. Agile is not only a framework that consists of Scrum, Kanban, and XP, but foremost it is also a mindset that can be learned through coaching, mentoring or using an agile productivity tool.  At Life Intelligence Group, our products and services are grounded in the principles of Agile. We believe that being agile not only starts in the workplace; it can also start at home. And it starts by changing our old habits, having a growth mindset and sticking to our goals until we achieve them. 

Transitioning to Agile? We’ve got you covered! Our Agile experts at Life Intelligence Group can train your company and employees in the Scaled Agile Framework for a smooth and successful transition. Our courses also help you to apply Agile practices at home and build an Agile Mindset for a more productive, stress-free life. To learn more, please visit our website: https://lifeintelligencegroup.com/

My Builderall

Builderall is the platform which has everything you could possibly need to run your local business as well as your online business, whichever the case may be. Builderall has all the tools you will ever need, so save money like you wouldn’t believe. From video creation to an autoresponder (MailingBoss) to responsive Pixel Perfect website builders and Funnel builders approximately thirty tools which will go hand in hand with your business.  If you decide to be an affiliate for Builderall, they have a very generous rewards plan and you will not find it hard to get affiliates under you. Go to my affiliate link now and see what we have there for you, you will not be disappointed, believe you me.