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Using Video for Describing and Re-viewing Your Products

Using Video for Describing and Re-viewing Your Products

Every video platform including YouTube, Facebook, Instagram, and Snapchat provides you with a great opportunity to upload video product descriptions and reviews. For many businesses, YouTube is a natural choice when it comes to creating and uploading video product descriptions and reviews as it...

How to Use PPC to Build Your Brand

How to Use PPC to Build Your Brand

The most obvious way to use PPC is to try and make sales. When you place PPC adverts on Google or Bing, you are paying per click. This means you can calculate precisely how much each visitor to your site is costing you and that means in turn that you can work out whether or not you’re likely to...

Identifying Your Target Customer in Your eCommerce Business

The next thing that you’re going to have to do is identify the customer that you are trying to connect with. You’ve got a product niche all picked out and you’ve determined that the market size is sufficient to allow you to make money in said niche, but what about the actual person that is going...

5 Tips to Make Your Business Website User-Friendly

5 Tips to Make Your Business Website User-Friendly

When creating a website for your business, there are certain things to keep in mind from a design perspective that can make or break your site. Even if you do not plan to spend a fortune on your site, paying attention to each of these items you will ensure that the final product is something of...